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Puma Competition


Puma has announced the winners in their design competition in collaboration with London College of Fashion. The students were given the special assignment to look at the relationship between fashion and music. Stine Riis Nielsen – a friend of mine and a student at London College of Fashion – recently won the first prize in the competition for best innovative design, and I want to show you her work. The judges loved her “knitwear” theme where she used techniques like macramé, crochet and weave.

Stine’s design will be exhibited at a central London gallery in Carnaby Street in August this year and showcased at Asos in Septemper.