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Guerrilla model

This is something I really like.

Elle Muliarchyk is a model, who invented a new kind of art.

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Staff typically assume she is either a shoplifter or a copyist stealing their designs, and there have been several occasions where she has been discovered, kicked out and even arrested. Despite this, Elle has no plans to tell the shops what she’s up to, thriving instead on the adrenaline of the fear of being caught.

I see this as another way to show people who you are – like fashion blogs – and an interesting kind of marketing for yourself.